Use the variety of types of blogs for good content marketing

The types of blogs provide a huge scope for your own content marketing! However, it is the subtleties that count. Because not every blog is really suitable for your own marketing. I have summarized here what is important and what details you should pay attention to for your content marketing. Use types of blogs for content marketing Content: [ hide ] What exactly is behind content marketing? What opportunities do the types of blogs offer for content marketing? How can the types of blogs be used meaningfully for content marketing? This is what matters when choosing a suitable blog A little trip into the variety of blog types Two practical examples You might also be interested in … What exactly is behind content marketing? Content marketing is part of online marketing. For example, companies want to Reach (new) target groups (and thereby also win new customers ), increase their reach and awareness or strengthen their customer loyalty . And companies want to achieve these goals through content that is useful for the target groups. This can be, for example, emotional, advisory, entertaining or informative content. Incidentally, this content does not only mean texts, but also photos, videos, (info) graphics or audio content, for example. What opportunities do the types of blogs offer for content marketing? If you want to use blogs as advertising space, there are basically two options: push marketing and pull marketing. About the Push Marketing one uses external channels for content marketing. These are, for example, sponsored posts or banner ads on external blogs. The pull marketing , however, takes place on the dedicated channels from. For example, this is content that the company publishes on the internal corporate blog. So if we look at the possibilities of the types of blogs, you can implement your content marketing on the blogger channels. If you rely on push marketing, it is usually a matter of paid advertising on external channels. Pull marketing, on the other hand, costs you to create content for your own channels. For example, on the personnel costs of the employees who write the texts. Or you can hire a freelance copywriter or blogger to create the content . How can the types of blogs be used meaningfully for content marketing? There are various options for content marketing on external channels. Because the content can not only consist of texts, but also, for example, of photos or videos. While the text is in the foreground on the blog, influencers in particular focus on image and sound. The influencers then spread their content (mostly with little text) in the social media landscape. For example on Instagram and Youtube. Even though influencers may seem more tempting, bloggers should not be underestimated. Because your texts on your own blog are sustainable. The text can be found permanently by searching on Google & Co. In addition, many bloggers not only create texts, but also their own photos or videos. And like the influencers, the bloggers scatter their content on the social media channels. If you want to cooperate with a blogger for your content marketing, there are a number of options available. Which of these makes sense is a completely different question. Because not every blog is really suitable to present your products. I have summarized how you can find the best blog for you under the next heading.

22 article types that really bring visitors

22 article types that really bring visitorsThere are a number of different types of articles that you should know and that really bring visitors. When I started blogging, I didn’t think about it and I don’t sit there today and look for a specific article type from a checklist. But knowing the different types can help you to make your blog or website more varied and readable and to generate more traffic . The agony of choice TarifCheck24 insurance partner program advertising If you become aware of the differences between the following types of articles, you can write much better articles. One of the reasons for this is that many bloggers try to be anything with an article. But the more goals you want to achieve with an article, the less contour and recognition this article has. Therefore, it makes perfect sense that different articles differ significantly from each other. 22 article types that really bring visitors The following article types came to mind after a while and are of course based on my own experience. I hope I have not forgotten anything important. (The individual article types are not ordered according to their importance, but are listed in a mess.) promotion Under promotional articles I mean internal articles that are intended to market a certain new feature, new content or other news of my own blog. For example, if you have started a competition, you should also promote it again in a separate article. I also use it to make interim reports at blog parades or to present new projects, for example. interview Interviews should be known. They always go down well with me and I regularly publish interviews, for example in my board game blog . News Do you have the latest news in your subject area? Then of course you can also publish a news article. It is usually not long, but short and crisp. Later you can write a detailed article about it. Lists 22 article types that really bring visitorsLists are very popular, both with bloggers and with readers. You take a certain topic and make a list. For example, the top 10 WordPress plugins for a specific purpose or the 10 most popular themes . This can also be lists without links to the outside, e.g. 22 article types. 😉 Link lists The link lists represent a similar type. However, the focus is on the mere listing of external links. This can be a useful collection of links for specific topics. There are often backlinks too.

BEST MAKEUP BASES FOR YOUR DAY WEDDING

In this category we include everything related to the makeup of your face as a canvas. That is, the use of makeup base, primers , highlighters, blushes, glitters, moisturizers and other beauty products to give a total finish to your facial look. We recommend you explore the following products: Make-up primer . Also known as primer , this primer will help you to “level the skin”, tighten pores and allow better absorption of the foundation. Best foundation for wedding . Choosing your ideal base is complex because it depends on many factors: average or total coverage; with or without sun protection; in cream or bar; or with a roasted or natural effect. We also advise you to try using brushes or sponges to find out which one suits you best. Ideal blushes for daytime events . Our advice is to go for subtle hints of pink and, if you’re more daring, add soft strokes of yellow, orange or blue, for example. Face highlighters to highlight certain areas . Lighting is 80% of a photograph. The same goes for makeup. If you know how to illuminate certain areas of your face, you will successfully highlight certain characteristics, such as your nose, cheekbones or temples. Contouring . Just as lights are key, so are shadows. In this sense, making certain areas of your face look a little darker can help you if you want your cheeks or nose, for example, to look narrower. But beware: do not abuse this technique, since in a day event it can be very ornate. As an extra trick, we tell you that many influencers and celebrities related to makeup are innovating with the use of fake freckles . If you have an expert level of makeup, or have always dreamed of having these small marks on your face, which by the way give a more youthful air to anyone, we encourage you to try it. After this long list of tips, tricks and tutorials for your day wedding, LIP MAKEUP TIPS There are so many fashion makeup brands that it is very difficult to recommend just one pair, but in general terms we suggest you experiment with Korean lip makeup , as they are entering the Spanish market strongly and usually have a very delicate range of colors , subtle and worthy of a bride or a wedding guest. The trend with this Korean makeup is to make a gradient on the lips or use the colors in a blurred format . Some of the reference brands are Tony Moly, Skin79, Missha and SkinFood, among many others. You can also experiment with the wide range of colors and textures that Rihanna’s lip makeup offers. The brand is called Fenty Beauty and you can find it in Sephora stores. It is almost impossible that their product line does not have a shade that suits your skin type.HOW TO MAKE LIPS THICKER If you do not know how to make lips thicker than they already are, then you will have to use other types of makeup techniques. Some ways to enlarge your lips without going through the consultation of a plastic surgeon are the following: Choose dark and rich colors . A thick lip makeup tends to use powerful shades in the range of reds or very rich, such as plum, purple or burgundy. Add a second tone . With a couple of touches of a second color on the inside of the lips you will generate a depth effect. Temporarily increase the volume . There are specific products for temporarily enlarging lips, such as “lip volume” or “plumpers”. And so, almost magically, you will get a thick lip makeup that will give an extra touch to your face. NUDE LIP MAKEUP The nude shades are all those that cover from taupe and mocha to beige, caramel and even some with orange tones. They are also known as neutral colors and are amazing for a daytime wedding makeup.

This is the difference between organic and normal makeup

By  Pao Jiménez  | November 7, 2018In makeup we can find many products. Thanks to the variety that exists, it is easier to choose those products that best suit our skin. There are also different ways in which makeup is made, many of us know the traditional makeup that we find in all stores. Now there is one that you may have heard of, organic makeup. Check out the differences between both makeups, to choose the one that suits you best. Organic matter favors the availability of phosphorus in oxisols since it contributes to decrease phosphate retention. Guggenberger et al. (1996) found low retention of inorganic P in oxisols and this fact was related to the content of organic matter found in the surface layer. The affinity of the soil for inorganic P decreased significantly with the establishment of pastures, reaching the highest equilibrium concentration of P in the earthworm waste found in this production system. Likewise, Borggaard et al. (2005) found that the concentrations of humic substances from organic matter, which are normally found in podzoles and umbrisols, do not affect phosphorus adsorption caused by the presence of iron and aluminum oxides.Previous additions of P reduce the ability of soils to adsorb more phosphates. Barrow (1974) incubated four soils for 12 months with various levels of phosphates and then determined the isotherms by comparing them with an initial control, finding that the isotherm curves of the incubated soils had not only shifted to the right with respect to the initial soil , but also the slope of the curves was lower, which means that the phosphate buffer capacity decreased, indicating that there was a conversion of the phosphate to forms that occupied adsorption sites. Low application levels produced a greater effect than high levels. The ingredients with which they are made One of the main differences between both makeup is the origin of the products with which they are made. Organic makeup uses natural products that are not contaminated with pesticides. This makeup uses oils such as coconut, almond or castor oil and also contains beeswax and cocoa butter. On the other hand, common makeup is made with some chemicals, paraffin oil, silicones and artificial colors. Its impact on the environment Another difference between normal and organic makeup is the damage they cause to the environment. Organic cosmetics, being manufactured with natural products, hardly cause any impact. Some of these products are only made with 5% ingredients of chemical origin. On the other hand, common cosmetics pollute a lot due to the chemical substances used in their elaboration. Durability Women always look for products that do not break down as quickly and among them makeup. Normal cosmetics often have ingredients like formaldehyde or phthalates that make them last for six months or up to a year. Moreover, organic makeup has natural preservatives, such as citric acid or vitamin E . These make the life of the cosmetic two or three years Skin benefits Products of organic origin give a greater benefit to our body. And by using organic makeup our face gets benefits, because it does not cover the pores, much less enlarge them . In addition, it gives a natural finish to the skin and last but not least does not cause acne. As you know, conventional cosmetics can cause greater damage to the skin, so it is necessary to follow a beauty routine that protects it.

Secure Serial Console Servers

REMOTELY MANAGE NETWORK SERVERS AND DEVICES ENSURING MAXIMUM NETWORK UPTIME Black Box’s secure Serial Console Servers allow IT administrators to access remote devices when the network connection is down. Console Servers are a complete and reliable solution that simplifies the out-of-band management of your network, server and power infrastructure in data centers and remote facilities, from anywhere, at any time. Comprehensive monitoring, diagnosis, and problem correction enable recovery of infrastructure connection failures to maximize network uptime. An intuitive device control panel with proactive alerts provides IT and network administrators with real-time status information on the infrastructure. Let us help you on your project We will respond to any queries related to your application! Our experts will call you back immediately. REQUEST FREE CONSULTATION PRODUCT FEATURES Multiple Network Device Management:     Access hundreds of console servers connected to thousands of connected servers, switches and routers at various locations. Out-of-band management and remote network troubleshooting:  Remotely manage multiple console servers, determine which devices have failed, and troubleshoot quickly, eliminating the need to deploy technicians on-site to troubleshoot. Maximum Network  Uptime :  Enable continuous maintenance and disaster recovery of mission critical IT infrastructures, even if the network is down. Enterprise-level network security:  Control network access through local and remote authentication, authorization, and accounting with RADIUS, Kerberos, Active Directory, TACACS +, and other security protocols. Centralized monitoring of network performance and VCMS software support:  Access devices, monitor status and troubleshoot from anywhere using a single portal, minimizing downtime and impact on your operations with support from the management system virtual central (VCMS). PRODUCT ADVANTAGES OFF-BAND MANAGEMENT Enable proactive and ongoing maintenance with mission-critical IT infrastructure disaster recovery, even if the network is down FLEXIBLE REMOTE ACCESS TO THE NETWORK Secure remote access to data center equipment via the Internet, traditional telephone network or mobile phone REMOTE ENERGY MANAGEMENT Unified power management of PDU and UPS equipment, which allows users to activate software shutdown of any server, thus controlling interruptions and overloads. REDUNDANCY THROUGH AUTOMATIC FAILURE AND POWER RECOVERY. Enable uninterrupted workflows thanks to redundant power and a secondary network interface for mission-critical situations where automatic fault recovery is required NETWORK PROBLEM SOLVING With VCMS (Virtual Central Management System) you will have proactive alerts, allowing you to detect faults before breakdowns occur, quickly troubleshoot and minimize downtime SERIAL ACCESS BY IP IP access and control of serial devices such as servers, network devices, security appliances, rack-mounted PDUs, virtual hosts, and wireless and telecommunications equipment OUT OF BAND, BUT NOT INACCESSIBLE Most IT organizations use network management systems (NMS), such as HP Openview, to manage and monitor critical network assets. If IT assets depend on the data network for connectivity to NMS and the network goes down, the usefulness of NMS would be limited. Console servers allow network administrators to use a separate out-of-band management network or communications link for configuration and troubleshooting, and this is independent of the data network, thereby improving diagnostics and availability of the net. Administrators can choose from a variety of secure WAN connection options, including Ethernet, mobile phone, and traditional phone modems. Use out-of-band management with console servers to remotely reconfigure, restart, and restore images: Switches, routers, servers or any device with an RS-232 serial console port Telephone switchboards, videoconferencing systems, firewalls PDU and UPS Environmental monitoring

Data center

Rittal has unveiled five trends in relation to cloud computing and data centers   that those responsible for IT departments of companies and institutions should keep in mind this year. AI in the data center The first trend refers to the fact that data centers have more control functions that are based on Artificial Intelligence (AI) . Without AI assistants, IT staff will not be able to operate large, complex IT systems that are safe. This trend is supported by research by the technology consultancy IDC, which indicates that in 2022 half of the components in large data centers will have integrated AI functions that work on their own, in a completely independent way. To support this transformation, IT administrators have to use predictive analytics and machine learning for optimal IT performance. These resources provide error predictions and promote optimized load distribution, so companies can ensure high availability of the IT environment. Edge Computing to process large amounts of data New wireless networks will increase the amount of data processed. In Germany, the 5G mobile network is scheduled to start operating in the second half of 2019. The number of repeaters required to deploy 5G means that it is necessary to increase the mobile infrastructure with Edge Data Centers . With the deployment of 5G technology, the data that network operators and other companies have to process will increase. According to the consultancy CB Insights, the forecasts for the year 2020 estimate that users will generate 1.5GB on average daily in data from devices with an Internet connection. The Edge Data Centers decentralize IT infrastructure and allow data can be processed at the source where it is generated. This achieves low latency in data processing, making it possible to provide live applications to control industrial robots or autonomous vehicle systems. In addition, to analyze information more concisely, Edge Data Centers connect to the cloud. In this way, organizations today should perceive that they are able to flexibly harness their IT power in one or two years and evaluate Edge concepts for this . The general trend towards standardizing processes is also a basic factor in this circumstance to ensure that the implementation and scalability of data center solutions are executed according to the time demands of the market. Cloud market benefits from hyperscale data centers In Germany cloud is increasingly accepted . The markets that have first opted for the development of the cloud are mechanical engineering and the construction of production plants. According to the association of IT companies, Bitkom, 50% of companies in the sector already use the cloud . In turn, worldwide, more and more investment is being made in hyperscale data centers . This is a clear indication that cloud computing is a general practice as an operating model. According to Synergy Reach, in 2020 there will be more than 600 hyperscale data centers in the world. At the moment the figure is at 450. With this information, Rittal suggests to IT managers that when they decide on their 2019 corporate strategy in this area, they strike a balance between Edge Data Centers on company premises and in the main data center and between cloud resources . In this way, companies will obtain a backup in the operation of the application and high availability. Optimizing technologies increase energy efficiency Energy efficiency is considered the second most important management problem in data center development, behind only the level of availability. The Borderstep Institute states in a report that in the past ten years new data centers have improved energy efficiency by 60 percent . However, the demand for energy has continued to increase as IT power expanded. In 2017, while servers operated in Germany required about 4.7 billion kWh, infrastructures such as refrigeration and UPS consumed 5.3 billion kWh. These data indicate that data center managers should optimize the energy consumed as a priority for this year. Hybrid refrigeration units, which consist of free refrigeration and refrigerant-based refrigeration, provide new initiatives for cost optimization. A location in the Nordic states reduces costs Northern states have become very conducive places for cloud and colocation providers. Denmark, Finland, Iceland, Norway and Sweden provide clean and renewable energy sources, a climate that favors the installation of data centers, a quality Internet connection and high political and economic stability. According to the most prominent analysts, until the year 2023 the billing that comes from data centers will increase eight percent annually in these Nordic regions. Against this background, IT managers have to evaluate the alternatives in the Nordic countries to install their data centers to develop planned cloud projects. Rittal is a strategic and technological partner of Lefdal Mine Datacenter in Norway , an innovative data center characterized by energy that comes from fully renewable energy sources, efficient cooling with seawater and minimal operating costs. All these characteristics make it possible for this data center to have an Energy Use Effectiveness Index (PUE) of 1.15, which translates into the lowest operating costs in Europe. How does Rittal provide its clients for development in the coming years? Andreas Keiger, Executive Vice President of Rittal’s Global IT Business Unit has stated the following at this point: “In addition to the trend towards greater standardization, in 2019 we will see companies increasingly decentralize the expansion of their IT infrastructure. This evolution fosters digital initiatives that today are an integral part of a successful corporate strategy. One way to achieve this is with Edge Data Centers, which, for example, can be launched very quickly as IT containers in company facilities, allowing digital transformation in all industrial sectors. Rittal offers a whole series of solutions for Edge infrastructures, from rack solutions to turnkey IT containers with connection to the cloud ”.